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Tigerair Taiwan

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Tigerair Taiwan
IATA ICAO Call sign
IT TTW SMART CAT
Founded2013
Commenced operations26 September 2014
HubsTaiwan Taoyuan International Airport
Fleet size3
Destinations7
Parent companyChina Airlines (80%)
Headquarters

No3., Alley 123, Lane 405, Tunghwa N. Rd., Taipei,
10548. Taiwan

Key peopleJames Yu (CEO)
Website[1]

Tigerair Taiwan is a low-cost carrier (LCC) based at Taiwan Taoyuan International Airport. The airline currently has 3 aircraft and will expand its fleet to 12 aircraft by 2016.[1] It was the first Taiwan-based LCC to start operations and one of the two LCCs in the country (The other being V Air of Transasia Airways). It was formed as a joint venture between China Airlines Group and Tigerair Holdings. China Airlines holds 80 percent of the share while Tigerair Holdings and Mandarin Airlines each holds 10%.[2]

History

Taiwan was the last major market in Asia to not have a low-cost carrier (LCC). In early 2013, China Airlines and Transasia Airways became the first Taiwanese carriers to express interests in forming LCCs. The further reduction in entry barriers by the Civil Aeronautics Administration made it favorable for the creation of LCCs.

In October 2013, China Airlines chairman Sun Hung-Hsiang announced that the airline was in talks with a foreign LCC to start a LCC based in Taiwan. The partnership was made public in December 2013 when China Airlines created a new joint venture with Singaporean low cost carrier Tigerair to establish Tigerair Taiwan. As part of the deal, China Airlines would hold a 90 percent share in the new carrier while Tigerair hold the other 10 percent. In March 2014, China Airlines subsidiary Mandarin Airlines took over 10% of its parent company's share in Tigerair Taiwan.

In September 2014, Tigerair Taiwan received Air Operator's Certificate from the Civil Aeronautics Administration. The airline thus commenced operations on 26 September 2014, with the first flight being IT511 from Taiwan Taoyuan International Airport to Singapore Changi Airport.

Livery

All Tigerair Taiwan aircraft wears the Tigerair group livery along while having the words "TAIWAN" painted onto the rear of the fuselage. The airline is the first international carrier to have the words 'Taiwan' as part of a corporate livery or a company name.[2]

Destinations

Tigerair Taiwan has a network strategy that focuses on Southeast and Northeast Asia. The carrier is evaluating 1 Korean destination, either Jeju or Busan, and 1 Vietnamese destination, either Ho Chi Minh City or Hanoi.[3] Da Nang was mentioned as a future destination, yet no specific information has been given yet. [2]

Tigerair Taiwan serves the following destinations:

Hub
Future
Seasonal
Terminated route
City Country IATA ICAO Airport Began Ended Refs
Bangkok Thailand DMK VTBD Don Mueang International Airport 2014 present
Chiang Mai Thailand CNX VTCC Chiang Mai International Airport 2014 present
Kaohsiung Taiwan KHH RCKH Kaohsiung International Airport 2014 present
Macau Macau MFM VMMC Macau International Airport 2014 present
Singapore Singapore SIN WSSS Singapore Changi Airport 2014 present
Taipei Taiwan TPE RCTP Taoyuan International Airport 2014 present [4]
Tokyo Japan NRT RJAA Narita International Airport 2015 present [5]

Fleet

The Tigerair Taiwan fleet consists of the following aircraft:

Tigerair Taiwan Fleet

Aircraft In Fleet Orders Passengers Notes
Airbus A320-200 3 9 180 EIS: 3 in 2015, 6 in 2016
Total 3 9

In-flight

In-flight magazines

Tigerair Taiwan publishes a total of 3 in-flight magazines for its passengers: tigertales, tigershop, and tigerbites. [2]

tigertales, the Tigerair Taiwan magazine, has articles in English and Traditional Chinese. The articles feature destination guides, company information and news.

tigershop is the in-flight shopping guide for Tigerair Taiwan.

tigerbites is the in-flight-meal menu, listing and pricing options ranging from hot meals and sandwiches to soft and alcoholic drinks.

Food and beverage options

Tigerair offers food and beverages available for purchase. Options, including traditional Taiwanese cuisine, are introduced in the tigerbites in-flight-meal purchasing guide. [2]

See also

References

  1. ^ "客貨運皆看好 華航新機陸續到". Sina.com.tw. Sina.com.tw. Retrieved 27 March 2015.
  2. ^ a b c d e Shih, Kai-Chin. "LCC War Kicks Off In Taiwan: Tigerair Taiwan and V Air Ready To Take To The Skies". http://talkairlines.wordpress.com/2014/09/21/talkairlines-lcc-war-kicks-off-in-taiwan-tigerair-taiwan-and-v-air-ready-to-take-to-the-skies/. >talkairlines. Retrieved 25 September 2014. {{cite web}}: External link in |website= (help)
  3. ^ "台灣虎航明年3月先飛東京 再接續濟州、越南". China Times. China Times. Retrieved 30 December 2014.
  4. ^ "Tigerair Taiwan destinations".
  5. ^ "台灣虎航4月2日開航桃園-東京成田". CNYES.com. CNYES.com. Retrieved 26 March 2015.
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