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Get Into It (Yuh)

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"Get Into It (Yuh)"
Single by Doja Cat
from the album Planet Her
ReleasedMarch 11, 2022
RecordedMay 2021
StudioThe Sound Factory (Los Angeles, California)
GenreHip hop
Length2:19
Label
Songwriter(s)
Producer(s)
Doja Cat singles chronology
"Freaky Deaky"
(2022)
"Get Into It (Yuh)"
(2022)
"Vegas"
(2022)
Music video
"Get Into It (Yuh)" on YouTube

"Get Into It (Yuh)" is a song by American rapper and singer Doja Cat from her third studio album Planet Her (2021). Doja co-wrote the track with its producers, Y2K and Sully. It was released through Kemosabe and RCA Records alongside the parent album as an album track. Following the album's release, it entered various international music charts due to going viral on the video-sharing app TikTok.[1] Following premiere of the music video on January 31, 2022, the song was released to radio as the album's fifth and final single on March 11, 2022.

Composition and lyrics

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A "squeaky swag" rap song featuring "glitchy", "twinkling" and "quirky" production influenced by dancehall and bubblegum,[2][3][4][5][6] "Get Into It (Yuh)" is a tribute to rapper Nicki Minaj, whom Doja Cat thanks directly for "paving the way for her polished pop-rap career" by saying "Thank you Nicki, I love you!" towards the end of the song.[2][7][8][9] Throughout the song she borrows the unique rapid-fire flow Minaj commonly used in her early career and even interpolates the lyric "Got that big rocket launcher" from her 2010 debut single "Massive Attack".[10][7][11] Shortly after the release of the song, Minaj revealed in a fan's Twitter Space conversation that Doja Cat had originally asked her to feature on the song, but Minaj passed on the collaboration due to thinking she could not bring anything unique and improve the song. She had asked Doja's team to send her another song, but they never did.[12][13]

Critical reception

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"Get Into It (Yuh)" received acclaim upon release, reviewers often comparing it to Nicki Minaj's work[14] and Playboi Carti.[15][16] Consequence described the track as "swaggering",[17] while Clash dubbed it "playful".[15] DIY cites the track as a "vibe-heavy" highlight, complimenting Doja Cat's "fiery rapping style".[14] Sputnikmusic was less positive, dubbing the song's production as an "excuse for grating repetitiousness".[18]

English singer Charli XCX named "Get Into It (Yuh)" the song of the year that "absolutely no one [would] top ... in 2021".[19]

Accolades

[edit]
Critical rankings for "Get Into It (Yuh)"
Publication Accolade Rank Ref.
Entertainment Weekly The 10 Best Songs of 2021 10 [20]
The Tab Best Songs of 2021 17 [21]
Pitchfork The 100 Best Songs of 2021 94 [22]
38 Best Rap Songs of 2021 Placed [23]

Commercial performance

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"Get Into It (Yuh)" debuted on the US Billboard Hot 100 at number 93 in the week of July 10, 2021.[24] A dance—choreographed by David Vu on TikTok,[25] uploaded in late July—fueled a boost in streaming, causing the track to re-enter the chart at 75 roughly two months later on the week of August 28, 2021.[26] Following its release to US radio as a single, the song reached a new peak of number 20 in July 2022. In addition to its success in the United States, the track has also reached the top 40 in Canada and New Zealand.[27]

Music video

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The music video was filmed in October 2021, directed by Mike Diva. The video features Dane DiLiegro as the Alien overlord.[28] In November 2021, Marketing Dive and PR Newswire reported that a music video for the song was under production in association with Lifewtr.[29][30] An accompanying trailer for the music video was released on January 28, 2022.[31] The video was later released to YouTube on January 31, 2022.[32]

Charts

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Certifications

[edit]
Certifications for "Get Into It (Yuh)"
Region Certification Certified units/sales
Australia (ARIA)[57] 2× Platinum 140,000
Brazil (Pro-Música Brasil)[58] Diamond 160,000
Canada (Music Canada)[59] Platinum 80,000
France (SNEP)[60] Gold 100,000
New Zealand (RMNZ)[61] Gold 15,000
Poland (ZPAV)[62] Gold 25,000
United Kingdom (BPI)[63] Gold 400,000
United States (RIAA)[64] 2× Platinum 2,000,000

Sales+streaming figures based on certification alone.

Release history

[edit]
Release dates and formats for "Get Into It (Yuh)"
Region Date Format Label(s) Ref.
Italy March 11, 2022 Radio airplay Sony [65]
United States March 29, 2022 Rhythmic contemporary radio [66]
April 5, 2022 Contemporary hit radio [67]

References

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  1. ^ Cat, Doja, Get Into It (Yuh) created by Doja Cat | Popular songs on TikTok, retrieved September 1, 2021
  2. ^ a b Jenkins, Craig (June 21, 2021). "Doja Cat Refuses to Be Dragged Down to Earth". Vulture. Archived from the original on June 21, 2021. Retrieved June 21, 2021.
  3. ^ Anderson, Carys (June 25, 2021). "Doja Cat Blasts Off to Full Pop Stardom With Planet Her: Review". Consequence. Archived from the original on July 13, 2021. Retrieved July 15, 2021.
  4. ^ Dawson, Lee (June 25, 2021). "Doja Cat is both sweet and seductive on third outing Planet Her". The Line of Best Fit. Archived from the original on July 15, 2021. Retrieved July 15, 2021.
  5. ^ DeVille, Chris (June 21, 2021). "Doja Cat 'Planet Her' Review: Your Problematic Fave And Mine". Stereogum. Archived from the original on June 24, 2021. Retrieved June 23, 2021.
  6. ^ Lilah, Rose (July 2, 2021). "Doja Cat "Planet Her" Review". HotNewHipHop. Archived from the original on July 15, 2021. Retrieved July 15, 2021.
  7. ^ a b Serrano, Athena (June 25, 2021). "Doja Cat's Planet Her Has a Song For Every Mood". MTV News. Archived from the original on July 14, 2021. Retrieved July 15, 2021.
  8. ^ Mowatt, Robyn (June 25, 2021). "Doja Cat Is a Genre-Blending Shapeshifter on 'Planet Her' and We Love It". Okayplayer. Archived from the original on July 15, 2021. Retrieved July 15, 2021.
  9. ^ Murphy, Sam (June 28, 2021). "How Doja Cat Went From Surreal Meme To Chart-Topping Megastar". Junkee. Archived from the original on July 15, 2021. Retrieved July 15, 2021.
  10. ^ Watson, Elly (June 25, 2021). "Doja Cat - Planet Her". DIY. Archived from the original on June 28, 2021. Retrieved July 15, 2021.
  11. ^ Mench, Chris (June 25, 2021). "Doja Cat Pays Tribute To Nicki Minaj's "Massive Attack" On "Get Into It (Yuh)"". Genius. Archived from the original on July 15, 2021. Retrieved July 15, 2021.
  12. ^ Walker, Joe (September 6, 2021). ""Nicki Minaj Explains Why She Declined Doja Cat Get Into It (Yuh) Collab"". HipHopDX. Retrieved September 6, 2021.
  13. ^ Saint-Vil, Sweenie (September 6, 2021). "Nicki Minaj reveals she rejected offer to appear on Doja Cat's "Get Into It (Yuh)"". REVOLT. Retrieved September 7, 2021.
  14. ^ a b Subscribe (June 25, 2021). "Doja Cat - Planet Her". DIY. Retrieved September 1, 2021.
  15. ^ a b "Doja Cat - Planet Her". Clash Magazine. June 24, 2021. Retrieved September 1, 2021.
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  18. ^ "Review: Doja Cat - Planet Her | Sputnikmusic". Sputnikmusic.com. Retrieved September 1, 2021.
  19. ^ Dunn, Frankie (September 24, 2021). "Listen to Charli XCX's funeral playlist". i-D. Retrieved September 30, 2021.
  20. ^ "The 10 Best Songs of 2021". Entertainment Weekly. December 8, 2021. Retrieved December 11, 2021.
  21. ^ "Best Songs of 2021: The 40 greatest tracks that soundtracked this year". The Tab. December 7, 2021. Retrieved December 11, 2021.
  22. ^ Pierre, Alphonse (December 6, 2021). "The 100 Best Songs of 2021". Pitchfork. Retrieved December 6, 2021.
  23. ^ Pierre, Alphonse (December 6, 2021). "38 Best Rap Songs of 2021". Pitchfork. Retrieved December 6, 2021.
  24. ^ "Beggin' by Maneskin | Billboard The Hot 100 Chart". Billboard. Retrieved September 1, 2021.
  25. ^ Surpatean, Alexandru (July 1, 2011). "Non-choreographed Robot Dance". MaRBLe. 1. doi:10.26481/marble.2011.v1.112. ISSN 2468-0311.
  26. ^ "The Billboard Hot 100 Chart". Billboard. Retrieved September 1, 2021.
  27. ^ a b "Doja Cat – Get Into It (Yuh)". Top 40 Singles. Retrieved September 14, 2021.
  28. ^ Slane, Kevin. "'Prey' actor Dane DiLiegro on his role as the iconic Predator". www.boston.com. Retrieved June 23, 2024.
  29. ^ Adams, Peter (November 3, 2021). "Lifewtr transports Doja Cat fans to 'Planet Her' with mobile, experiential tactics". Marketing Dive. Retrieved January 26, 2022.
  30. ^ PepsiCo (November 3, 2021). "Doja Cat Taps LIFEWTR to Help Fans "Get into Her Drip" and Unlock Access to VIP Concert Tickets, Planet Her-Inspired Activations and Merch Through Latest Collaboration". PR Newswire. Retrieved January 26, 2022.
  31. ^ "Doja Cat - Get Into It (Yuh) (Trailer)". YouTube. January 28, 2022. Retrieved January 28, 2022.
  32. ^ "Doja Cat - Get Into It (Yuh)". YouTube. January 31, 2022. Retrieved January 31, 2022.
  33. ^ "Doja Cat – Get Into It (Yuh)". ARIA Top 50 Singles. Retrieved September 14, 2021.
  34. ^ "Doja Cat Chart History (Canadian Hot 100)". Billboard. Retrieved September 1, 2021.
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  36. ^ "Doja Cat – Get Into It (Yuh)" (in French). Les classement single. Retrieved November 22, 2021.
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  38. ^ "Official IFPI Charts – Digital Singles Chart (International) – Week: 35 (31-35)/2021". IFPI Greece. Archived from the original on September 13, 2021. Retrieved September 13, 2021.
  39. ^ "Official Irish Singles Chart Top 50". Official Charts Company. Retrieved September 17, 2021.
  40. ^ "2021 37-os savaitės klausomiausi (TOP 100)" [2021 37th week's most listened (TOP 100)] (in Lithuanian). AGATA. Retrieved September 17, 2021.
  41. ^ "Doja Cat – Get Into It (Yuh)". AFP Top 100 Singles. Retrieved September 27, 2021.
  42. ^ "Local & International Streaming Chart Top 100: 20/08/2021 to 26/08/2021". The Official South African Charts. Archived from the original on September 8, 2021. Retrieved September 14, 2021.
  43. ^ "Veckolista Heatseeker, vecka 34" (in Swedish). Sverigetopplistan. Retrieved September 1, 2021.
  44. ^ "Official Singles Chart Top 100". Official Charts Company. Retrieved September 17, 2021.
  45. ^ "Doja Cat Chart History (Hot 100)". Billboard. Retrieved July 19, 2022.
  46. ^ "Doja Cat Chart History (Adult Pop Songs)". Billboard. Retrieved August 16, 2022.
  47. ^ "Doja Cat Chart History (Dance Mix/Show Airplay)". Billboard. Retrieved July 10, 2022.
  48. ^ "Doja Cat Chart History (Hot R&B/Hip-Hop Songs)". Billboard. Retrieved June 21, 2022.
  49. ^ "Doja Cat Chart History (Pop Songs)". Billboard. Retrieved July 13, 2022.
  50. ^ "Doja Cat Chart History (Rhythmic)". Billboard. Retrieved June 1, 2022.
  51. ^ "Hot R&B/Hip-Hop Songs – Year-End 2021". Billboard. Retrieved December 3, 2021.
  52. ^ "Billboard Global 200 – Year-End 2022". Billboard. Retrieved December 2, 2022.
  53. ^ "Hot 100 Songs – Year-End 2022". Billboard. Retrieved December 2, 2022.
  54. ^ "Hot R&B/Hip-Hop Songs – Year-End 2022". Billboard. Retrieved December 2, 2022.
  55. ^ "Pop Airplay Songs – Year-End 2022". Billboard. Retrieved December 2, 2022.
  56. ^ "Rhythmic Songs – Year-End 2022". Billboard. Retrieved December 2, 2022.
  57. ^ "ARIA Charts – Accreditations – 2023 Singles" (PDF). Australian Recording Industry Association. Retrieved November 30, 2023.
  58. ^ "Brazilian single certifications – Doja Cat – Get Into It (Yuh)" (in Portuguese). Pro-Música Brasil. Retrieved April 9, 2024.
  59. ^ "Canadian single certifications – Doja Cat – Get Into It (Yuh)". Music Canada. Retrieved November 17, 2022.
  60. ^ "French single certifications – Doja Cat – Get Into It (Yuh)" (in French). Syndicat National de l'Édition Phonographique. Retrieved June 18, 2024.
  61. ^ "New Zealand single certifications – Doja Cat – Get Into It (Yuh)". Recorded Music NZ. Retrieved November 20, 2024.
  62. ^ "Wyróżnienia – Złote płyty CD - Archiwum - Przyznane w 2022 roku" (in Polish). Polish Society of the Phonographic Industry. Retrieved November 9, 2022.
  63. ^ "British single certifications – Doja Cat – Get Into It (Yuh)". British Phonographic Industry. Retrieved July 14, 2023.
  64. ^ "American single certifications – Doja Cat – Get Into It". Recording Industry Association of America. Retrieved November 19, 2022.
  65. ^ Sisti, Sara (March 4, 2022). "Doja Cat "Get Into It (Yuh)" | (Radio Date: 11/03/2022)" (Press release) (in Italian). Sony Music Italy. Retrieved March 9, 2022 – via EarOne. "Get Into It (Yuh)", il nuovo singolo ["Get Into It (Yuh)", the new single]
  66. ^ "Top 40 Rhythmic Future Releases". All Access Music Group. Archived from the original on March 23, 2022. Retrieved March 23, 2022.
  67. ^ "Top 40/M Future Releases". All Access Music Group. Archived from the original on March 31, 2022. Retrieved March 31, 2022.