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Draft:Massena LAB

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  • Comment: Please take some time to fix the references. Bare URLs are not sufficient – there has to be at least a minimum of bibliographic info to let the reader know what the sources are and how to find them. Especially for a paid editor, it is crucial that you do this before submitting a draft for review (rather than ask the unpaid volunteers to do it in the draft you were paid to create!) Here is a beginner's guide to formatting references in a Wikipedia article. bonadea contributions talk 20:12, 12 February 2025 (UTC)

Massena LAB is a New-York-based watch brand and creative platform, founded by watch collector and expert William Massena.[1][2] Massena LAB is known for its collaborations on limited-edition watches by small, independent watchmakers.[3][4][2]

Overview

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Massena LAB was founded in New York in 2018[1] by William Massena after his time at TimeZone, the popular watch enthusiast forum, where he debuted two collaborations with Habring²[1], the Austrian independent watchmaker led by Richard and Maria Habring[5]. The word “LAB” in its name symbolizes both a ‘laboratory’[6]—reflecting the brand’s willingness to experiment and innovate—and ‘collaboration[6]’ recalling Massena LAB’s relationship with its partner brands.

In 2024, Massena LAB was awarded the Chronograph Watch Prize at the Grand Prix d’Horlogerie de Genève.[7] The prestigious award was shared with Swiss independent watchmaker Sylvain Pinaud for the Chronograph Monopoussoir Sylvain Pinaud x Massena LAB,[8][9] a handmade monopusher chronograph limited to only ten pieces. This marked Massena LAB’s first win at the competition, which has been held annually in Geneva, Switzerland since 2001.[10]

Collaborations

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Since its founding, Massena LAB has collaborated with Habring2[1][11], UNIMATIC[12][13][14][15][16], MB&F[17][18], seconde/seconde/[19], MING[20][21], J.N. Shapiro[22][22], Horological Society of New York[22][22], Luca Soprana[23], Louis Erard[24][25], Mathey-Tissot[26][27], Raúl Pagès[28][29][30][31], Angelus[32][33], Revolution Magazine[34][35][36], Sylvain Pinaud[37][38][39], Phillips in Association with Bacs & Russo[40][41][42], Albishorn[43][44][45], and H. Moser & Cie[46][47][48][49].

References

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  1. ^ a b c d Pulvirent, Stephen (15 November 2018). "Introducing: The Habring² Erwin-LAB01 For Massena LAB". Hodinkee. New York.
  2. ^ a b Gomelsky, Victoria (13 September 2023). "Watch Boutiques Blossom in the Digital Age". The New York Times.
  3. ^ "Massena Lab releases its first watch, Habring2 Erwin-LAB01". Acquire. 21 November 2018.
  4. ^ Swithinbank, Robin (13 September 2023). "A New App Lets You Read All About Watch World News". The New York Times.
  5. ^ Manousos, Nicholas (30 September 2019). "Happenings: Maria & Richard Habring To Lecture At The Horological Society Of New York". Hodinkee. New York.
  6. ^ a b Anderson, Caleb (20 October 2021). "Showing at WatchTime New York 2021: The Massena LAB Uni-Racer". WatchTime.
  7. ^ Fordon, Rich (13 November 2024). "Business News All Of The 2024 GPHG Winners And Our Quick Reactions". Hodinkee. New York.
  8. ^ Furley, Sophie (14 November 2024). "Here Are the 20 Winners of the GPHG, the Oscars of Watchmaking". Robb Report.
  9. ^ "Prize list 24". GPHG. Geneva, Switzerland.
  10. ^ Ng, Josiah (25 December 2024). "Meet the woman behind 'the Oscars of watchmaking': director Carine Maillard on the GPHG's journey to global recognition, celebrating the pinnacle of horological art". South China Morning Post.
  11. ^ Scholz, Felix (24 August 2021). "Introducing the Habring2 x Massena LAB ERWIN LAB03". Revolution.
  12. ^ Sullivan, Nick (2 March 2020). "The Story Behind Unimatic's New Dive Watch, Which Sold Out in Under a Minute". Esquire.
  13. ^ Love, Zen (11 December 2020). "22 Style Releases and New Watches We're Obsessed About This Week". Gear Patrol.
  14. ^ Bues, Jon (2 March 2020). "Introducing: The Unimatic x Massena LAB Modello Uno Ref. U1-ML6 (With Exclusive Live Pics)". Hodinkee.
  15. ^ Buettner, Blake (10 December 2020). "Hands-On With The New UNIMATIC X Massena LAB Marine U1-MLM". Worn & Wound.
  16. ^ Braley, Brett (7 December 2023). "Unimatic Debuts a New, Smaller Case Size in a Limited Edition Release with Massena LAB". Worn & Wound.
  17. ^ Gomelsky, Victoria (31 July 2020). "This T-Rex Table Clock Is a Miniaturized Monster for Your Desk". Robb Report.
  18. ^ Svaboe, Thor (3 July 2020). "Introducing: MB&F x L'Epée x Massena LAB". Time & Tide.
  19. ^ Craddock, Felicia (5 March 2024). "In Watches, He's a 'Bit of a Maverick'". The New York Times.
  20. ^ Bues, Jon (14 May 2021). "Introducing: The 17.09 MING x Massena LAB". Hodinkee. New York.
  21. ^ Love, First (29 May 2021). "This Limited Edition Watch Gets All The Details Just Right". Gear Patrol.
  22. ^ a b c d Freed, Jeremy (24 August 2021). "Introducing: The Habring² Erwin-LAB03 For Massena LAB". Hodinkee.
  23. ^ Blass, Zach (22 October 2021). "Introducing: The Old School by Massena LAB x Luca Soprana". Time & Tide.
  24. ^ Chopra, Bhanu (25 May 2022). "A Meeting of Minds - Louis Erard x Massena LAB". Revolution.
  25. ^ Blass, Zach (26 May 2022). "INTRODUCING: Louis Erard x Massena LAB team up to debut two frosty Le Régulateur limited editions". Time & Tide.
  26. ^ "Massena LAB brings back the Mathey-Tissot Type XX pilot watch". Acquire. 17 November 2022.
  27. ^ Kazan, Zach (24 May 2023). "Massena LAB Launches the Mathey-Tissot Mergulhador, a Follow Up to Last Year's Type XX Chrono". Worn & Wound.
  28. ^ Baker, Logan (25 October 2022). "In-Depth: Massena LAB And Raúl Pagès Created A Proprietary, Hand-Finished Movement For Under $10k – Here's How They Did It". Hodinkee.
  29. ^ Bazemore, Cait (22 May 2024). "Massena LAB and Raúl Pagès Are Back With a Gorgeous Green 'Absinthe' Dial Watch". Robb Report.
  30. ^ Yeo, Suan Futt (20 October 2022). "Introducing the Magraph by Massena LAB and Raúl Pagès". Revolution.
  31. ^ Hartov, Oren (22 May 2024). "4 Astonishing New Watches All Watch Guys Are Talking About Right Now". GQ.
  32. ^ Kauzlarich, Mark (15 March 2023). "Introducing: Angelus and Massena Lab's New Chronographe Médical". Hodinkee.
  33. ^ Kazan, Zach (15 March 2023). "Massena LAB Teams Up with Angelus for a Limited Edition Doctor's Chronograph with a Special Movement". Worn & Wound.
  34. ^ "Massena LAB x Revolution Unveil the Uni-Racer 1949 Limited-Edition". HYPEBEAST. 25 July 2023.
  35. ^ "Massena LAB and Revolution Magazine unveil the Uni-Racer 1949". Acquire. 26 July 2023.
  36. ^ Hartov, Oren (3 August 2023). "The 11 Best New Watches of July". InsideHook.
  37. ^ Cheong, Brian (30 August 2023). "Geneva Watch Days 2023: Our pick of the most stunning watches". Tatler Asia.
  38. ^ Doerr, Elizabeth (29 August 2023). "Massena Lab's New Monopusher Chronograph Is an Ultra-Complicated Stunner". Robb Report.
  39. ^ Chia, Cheryl (29 August 2023). "Geneva Watch Days 2023: Massena LAB x Sylvain Pinaud Chronograph Monopoussoir". Revolution.
  40. ^ Bazemore, Cait (25 April 2024). "3 Watch-World Powerhouses Teamed Up on a Gorgeous New Vintage-Inspired Timepiece". Robb Report.
  41. ^ Leung, Zoe (24 April 2024). "Massena Lab and Raúl Pagès Co-Create a Limited-Edition 1952 Observatory Dial Timepiece for Phillips". HYPEBEAST.
  42. ^ Braley, Brett (30 April 2024). "A New Limited Edition from Massena LAB and Phillips in Association with Bacs & Russo Pays Tribute to a Classic". Worn & Wound.
  43. ^ Gachet, Stéphane (31 August 2024). "Nouvelles marques horlogères: ce n'est pas le bon moment, alors on se lance!" [New watch brands: It's not the right time, so let's launch!]. Le Temps (in French).
  44. ^ Bazemore, Cait (29 August 2024). "The 21 Coolest New Watches That Dropped in August". Robb Report.
  45. ^ Hartov, Oren (4 September 2024). "The 14 Best Watches of The Past Month". InsideHook.
  46. ^ Wang, TanTan (16 October 2024). "Hands-On: The H. Moser & Cie. x Massena Lab Endeavour Chronograph". Hodinkee.
  47. ^ Arteche, Katherine (23 October 2024). "H. Moser & Cie and Massena LAB Present the Endeavour Chronograph". Revolution.
  48. ^ Hartov, Oren (28 October 2024). "4 Spectacular New Timepieces That Are Setting the Watch World on Fire". GQ.
  49. ^ "Massena Lab takes H. Moser & Cie back to the 1940s with the Endeavour Chronograph". Acquire. 16 October 2024.
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