Alouette cheese
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Alouette is a brand of French-style cheeses produced by the French company Savencia Fromage & Dairy.
Information
[edit]The Alouette Cheese products are: Soft Spreadable Cheese, Crème de Brie, Baby Brie, Crème Fraiche, Élégante, and Crumbled Cheese.[1] Sold throughout the US, its most popular variety is the Crème de Brie, which is spreadable Brie Cheese without the rind.[2] The brand's history began with the arrival of French cheese maker Jean-Noel Bongrain, who immigrated to the United States and continued his profession there.
Advertisements
[edit]Two versions of a radio ad for Alouette cheese were run in 2003, using the song Alouette. They were heard only on WNEW-FM in New York.[3] Alouette cheese once announced the launch of "Eat Artfully," the brand's summer media campaign. The campaign comprises a series of humorous cooking tutorials intended to poke fun at recipe videos that are easy to watch, but impossible to make.
Events
[edit]On October 15, 2012, Alouette cheese was used for the Master Holiday Chef Challenge. Consumers were able to vote for their favorite chefs and recipes online.[4] On February 16, 2012, Alouette started to produce new kinds of spreadable cheddars, Sharp Cheddar Cheese and Bacon Cheddar Cheese - which are Kosher certified and gluten-free.[5]
See also
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References
[edit]- ^ "Alouette Cheese".
- ^ "Alouette | Savencia Fromage & Dairy". www.savencia-fromagedairy.com. Retrieved 2022-07-15.
- ^ Alouette. "Alouette Cheese Launches "Eat Artfully" Media Campaign". www.prnewswire.com (Press release). Retrieved 2022-07-15.
- ^ "Alouette® Cheese, Chavrie® Fresh Goat Cheese and Ile de France® Cheese Launch Master Holiday Chef Challenge". Alouette Cheese USA. Archived from the original on 2013-08-03. Retrieved 2 March 2013.
- ^ "Alouette® Introduces New Cheddar Soft Spreadable Cheese". Alouette Cheese USA. Archived from the original on 2014-08-30. Retrieved 2 March 2013.
External links
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