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Proton Perdana (second generation)

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For an overview of all Proton Perdana models, see Proton Perdana.

Proton Perdana
(second generation)
2014 Proton Perdana 2.4P
Overview
ManufacturerHonda Motor Company, Ltd.
Proton
Also calledHonda Accord (eighth generation)
ProductionDecember 2013 – April 2020
7,420 Units sold
AssemblyMalaysia: Malacca (HMSB 2013–2016); Shah Alam, Selangor (PROTON Sdn. Bhd. 2016–2020)
DesignerBostami Ahmad[1]
Daisuke Sawai (Accord)[2]
Body and chassis
ClassMid-size car (D)
Body style4-door sedan
LayoutFront-engine, front-wheel drive
Powertrain
Engine
Transmission5-speed automatic
Dimensions
Wheelbase2,800 mm (110 in)[3]
Length4,998 mm (196.8 in)
Width1,845 mm (73 in)
Height1,475 mm (58 in)
Kerb weight1,535 kg (3,384 lb)
Chronology
PredecessorProton Perdana (first generation)
2014 Proton Perdana 2.4P in Kota Kinabalu, Malaysia.

The second generation Proton Perdana is a mid-sized four-door saloon from Malaysian automobile manufacturer, Proton. It was unveiled on 11 December 2013 as the successor to the original Proton Perdana. The second generation Perdana is a badge engineered version of the eighth generation Honda Accord.

Perdana is the Malay language word for Prime.

Overview

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Proton refers to the 2013–2015 models as the second generation Proton Perdana and the 2016–2020 models as the facelifted second generation Proton Perdana. However, the general public commonly refers both 2013–2015 models and 2016–2020 models based on the eighth generation Honda Accord as second generation Proton Perdana's.

The second generation Proton Perdana project included two phases of development, in which the P4-90B represents the latter half.[4] The second generation Perdana was launched in two phases: the first in mid-December 2013, for sale exclusively to the Malaysian government and the second in June 2016, for the Malaysian Domestic Market. The first phase, second generation Perdana is simply a rebadged North America eighth generation Honda Accord, with minimal exterior and interior changes.[5][6]

History

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Pre-launch

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The Proton Perdana was first introduced in 1995 to serve the niche Malaysian luxury market segment which consisted of vehicles with engine displacement of 2,000cc and above. Proton considered a replacement for the Perdana in 2004 under a tie-up with Volkswagen and again in 2005 with Mitsubishi Motors Australia for its 380. However, both ventures were unfruitful and the Perdana continued in production up until 2010. Proton signed a Memorandum of Understanding with Nissan in 2011 with the intention of rebadging the Nissan Fuga or Infiniti M for exclusive sale to Malaysian government officials, but no further developments occurred and the venture was abandoned.[7][8]

On 29 October 2012, Proton entered a collaboration with Honda.[9] Both companies have agreed to explore collaboration opportunities in the areas of technology enhancement, new product line up and the sharing of vehicle platforms and facilities.[10] In April 2013, it was revealed that the Proton Perdana Replacement Model (PRM) would most likely be based on a Honda Accord chassis, and be powered by Proton's newly acquired range of Petronas E01e 1.8, 2.0 and 2.2 litre engines.[11] Furthermore, it will not be limited to government officials, and will also serve as an instrument to Honda's expansion into the Malaysian market. Additionally, the name Proton Suprima was filed for trademark status under the Intellectual Property Corporation of Malaysia (MyIPO) in January 2013, where the name Suprima has its roots in the English word Supreme, widely speculated and deemed fitting for the Proton PRM's official product name.[12] However, on 14 August 2013, a spyshot of a Proton P3-22A test drive unit confirmed the name Proton Suprima S as the final and official product name of the hatchback complement of the Proton Prevé instead.[13]

On 7 November 2013, spyshots revealed that the PRM would indeed be based on the North American eighth generation Honda Accord.[14] It is not known whether the PRM would be exported to other countries, although such plans are highly unlikely judging from the Proton Inspira's marketing strategy. Unlike the Inspira, which was sold alongside the Mitsubishi Lancer which it was based on, the PRM will present no marketing conflicts to its sister car, as Honda Malaysia has already launched the new ninth generation Honda Accord on 4 September 2013.[15]

The development of the earlier first phase, second generation Perdana spanned from late-2012 to late-2013, or from the announcement of the collaboration between Proton and Honda Motor Company, Ltd to the eight-month product development phase and lastly, the début.[16]

The second generation Perdana commenced production in late-2013 at the Honda Malaysia Sdn. Bhd. (HMSB) plant in Alor Gajah, Malacca.[17]

Post-launch

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On 11 December 2013, the long anticipated second generation Proton Perdana was unveiled at an official ceremony in Putrajaya.[18] It was officially badged simply as the Proton Perdana, but it has also been dubbed the New-look Proton Perdana by local media.[citation needed] The second generation Perdana has thus become the second Proton car after the Saga to use an existing nameplate. A total of 3,000 Perdanas are delivered on a staggered basis over two years to replace the old Perdanas in government service.[19]

Two versions of the Perdana were unveiled, namely 2.0 and 2.4 litre models. Additionally, three bespoke long-wheelbase editions have been produced for the sixth Prime Minister of Malaysia, Najib Razak, Muhyiddin Yassin and the Prime Minister of Turkey, Recep Tayyip Erdoğan, the latter of which is a left-hand drive unit and a celebratory gift in view of the 50th anniversary of Malaysia–Turkey relations.[16][20] Only two long-wheelbase editions have been produced for exclusive use by the sixth Prime Minister of Malaysia, Najib Razak, Muhyiddin Yassin. Second generation Proton Perdanas are powered by either Honda's 2.0L R20A3 I4 and 2.4L K24Z2 I4 engines.[21][16][20]

On 2 March 2014 at 00:01 MST, a convoy of second generation Proton Perdanas fitted with national and state flags were driven across the Penang Second Bridge during its opening ceremony, cueing the national anthem.

On 18 April 2014, during a two-day bilateral visit to Turkey, Malaysian sixth Prime Minister Najib Razak presented a new Proton Perdana limousine to Turkish Prime Minister Recep Tayyip Erdoğan as a celebratory gift marking the 50th anniversary of Malaysia–Turkey relations.[22] Uniquely, this specific Perdana is a left-hand drive (LHD) example, and is thus far the only known all-new Proton Perdana to be exported out of Malaysia. Additionally, Turkey has historically been a strong market for Proton, and the company plans to introduce the new Prevé and Suprima S models in the country by 2014.

Around 3,000 units of the first phase, second generation Perdana was produced to replace the ageing first generation Perdana fleet in use by civil servants and government officials.[23]

At around mid-2015, at least one prototype of the P4-90B had been completed.[24] Mahathir Mohamad, the chairman of Proton, has made mention that an unnamed aircraft company with the capacity to design cars has also been enlisted in the P4-90B's development.[4] Additionally, it is speculated that Mahathir has in his possession a P4-90B prototype, which he has been evaluating personally.[25]

It was reported that Mahathir had exported his personal Perdana to the UK to contribute to R&D efforts to create an electric vehicle.[26] Instead, it was reported to be found in an unused building in Surrey, UK.[26]

2016 facelift

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Front view
Rear view

A heavily major makeover of the Perdana's exterior based on the eighth generation Accord was launched in Malaysian market on 14 June 2016.[27] The pricing for the facelifted Proton Perdana was revealed on its launching day to be RM113,888 for the 2.0 litre model, and RM138,888 for the 2.4 litre model (both are "on-the-road prices" for West Malaysia).[28]

Standard safety features includes dual front SRS airbags, dual side airbags, ABS with EBD, front active head rest and seatbelts with pre-tensioner and load limiter system. The 2.4 litre model added adds ESC.[29]

Exterior colour of the vehicle options will includes Midnight Black, Sterling Silver, Cotton White, Graphite Grey, Ruby Red, Citrine Gold and Silver Moon Dust.[29]

On July 15, 2016, it was suggested by the Argentine ambassador to Malaysia that Proton may have a good market audience if the Perdana is exported to Argentina.[30]

In January 2020, then Finance Minister Lim Guan Eng said that the Perdana is retained as the official vehicle for government ministers.[31]

In April 2020, it was reported that the Proton ended production of the Perdana and was discontinued.[citation needed]

After Anwar Ibrahim became prime minister, he used the limousine version of the Perdana as one of his official vehicles.[32]

Recall

[edit]

In August 2020, Proton urged drivers of the Perdana made from 2012 to August 2018 to head to the nearest Proton service centre to get the installed Takata passenger airbag inflators changed without charge.[33][34] Around 6,432 Perdanas are part of the recall.[35]

As of June 2021, around 568 Perdanas did not have their Takata airbags changed.[36]

Sales

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Year Malaysia[37][i]
2013 13
2014 1,280
2015 1,667
2016 1,383
2017 938
2018 1,237
2019 821
2020 45
2021 36
  1. ^ Figures based on registration

References

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  1. ^ "Art Station - BON FAYAH". Retrieved 21 September 2016.
  2. ^ "Automobile".
  3. ^ "2013 Proton Perdana II 2.0 (156 Hp) Automatic". auto-data.net. Retrieved 8 January 2022.
  4. ^ a b Danny Tan (6 July 2015). "New Proton Perdana confirmed for 2016, own design". paultan.org. Archived from the original on 12 July 2015. Retrieved 12 July 2015.
  5. ^ "A better (previous) Accord in Perdana clothing? | New Straits Times". 22 August 2016.
  6. ^ https://paultan.org/2013/12/11/new-proton-perdana-accord/ [bare URL]
  7. ^ Danny Tan (3 January 2011). "Proton Perdana replacement is the Nissan Fuga – only for top level government use, no private sales planned". paultan.org. Retrieved 1 June 2013.
  8. ^ Paul Tan (1 March 2011). "Proton signs MoU with Nissan Motor Co Ltd on collaboration and platform/powertrain licensing". paultan.org. Retrieved 1 June 2013.
  9. ^ "OTHERS DRB-HICOM BERHAD ("DRB-HICOM" OR "THE COMPANY") COLLABORATION BETWEEN PROTON HOLDINGS BERHAD AND HONDA MOTOR CO., LTD". Bursa Malaysia. 29 October 2012. Retrieved 2 April 2013.
  10. ^ "Proton signs agreement with Honda". Top Gear (Malaysia). 29 October 2012. Archived from the original on 11 April 2013. Retrieved 2 April 2013.
  11. ^ Danny Tan (24 April 2013). "Proton Perdana replacement model could use Honda Accord chassis and Petronas engine – reports". paultan.org. Retrieved 1 June 2013.
  12. ^ Paul Tan (24 April 2013). "Proton Suprima trademark filed – is this the name of the Perdana Replacement Model?". paultan.org. Retrieved 1 June 2013.
  13. ^ Hafriz Shah (14 August 2013). "Proton Suprima S – Preve Hatchback name confirmed". paultan.org. Retrieved 14 August 2013.
  14. ^ Paul Tan (7 November 2013). "SPYSHOTS: First look at the Honda Accord-based Proton Perdana Replacement Model (PRM)". paultan.org. Retrieved 8 November 2013.
  15. ^ Danny Tan (4 September 2013). "Honda Accord launched in Malaysia – from RM140k". paultan.org. Retrieved 8 November 2013.
  16. ^ a b c Paul Tan (11 December 2013). "New Proton Perdana based on eighth-gen Honda Accord handed over – PM gets a stretched version!". paultan.org. Archived from the original on 12 July 2015. Retrieved 12 July 2015.
  17. ^ "Pegoh Plant, Honda Malaysia Sdn. Bhd". marklines.com. Retrieved 26 April 2014.
  18. ^ "Nasional". 26 December 2018.
  19. ^ "New-look Proton Perdana launched as official goverment [sic] car | The Star".
  20. ^ a b "PRESENTING PROTON PERDANA TO THE PRIME MINISTER OF TURKEY". pmo.gov.my. 17 April 2014. Archived from the original on 12 July 2015. Retrieved 12 July 2015.
  21. ^ "PANDU UJI: Proton Perdana 2016, mampukah 'Prime' mengangkat semula survival armada Proton? - paultan.org". 14 June 2016.
  22. ^ Wani Muthiah (18 April 2014). "Build stronger economic ties, Asian nations urged". The Star (Malaysia). Retrieved 20 April 2014.
  23. ^ "Proton targets to sell 500,000 cars per year by 2017/18". The Star (Malaysia). 7 November 2013. Retrieved 12 July 2015.
  24. ^ Mohd Izarul (9 July 2015). "Tiga model baharu Proton tahun hadapan!". funtasticko.net (in Malay). Archived from the original on 12 July 2015. Retrieved 12 July 2015.
  25. ^ Danny Tan (18 June 2015). "Taped-up big sedan with Tun M – new Proton Perdana?". paultan.org. Archived from the original on 12 July 2015. Retrieved 12 July 2015.
  26. ^ a b "Dusty Proton car in abandoned building in UK belongs to Dr M". September 2020.
  27. ^ Lim, Anthony (14 June 2016). "DRIVEN: 2016 Proton Perdana – first impressions". Paultan. Retrieved 15 June 2016.
  28. ^ http://paultan.org/2016/06/14/new-proton-perdana-launched/ [bare URL]
  29. ^ a b "PROTON - Perdana". www.proton.com. Archived from the original on 4 August 2018. Retrieved 4 August 2018.
  30. ^ "Proton Perdana good for Argentine market, says envoy - paultan.org". 15 June 2016.
  31. ^ "Proton Perdana still official cars for ministers, deputies | New Straits Times". 10 January 2020.
  32. ^ "PM10 Anwar Ibrahim's official car is a stretched Proton Perdana when submitting his list of cabinet members - paultan.org". 5 December 2022.
  33. ^ "Over 700 Proton Perdana owners yet to get airbags replaced | Malaysia | Malay Mail". 26 August 2020.
  34. ^ "Proton urging 2012-2018 Perdana owners to replace Takata airbag inflator". 25 August 2020.
  35. ^ "Proton Perdana Owners - Please Replace Your Airbags". 25 August 2020.
  36. ^ "Proton reminds Perdana owners to replace potentially faulty Takata airbags - 568 units yet to be serviced - paultan.org". 16 June 2021.
  37. ^ "Proton Perdana : Popularity over the Years". data.gov.my.
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