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Net Applications

From Wikipedia, the free encyclopedia
Net Applications
IndustryWeb Analytics
Market Research
Online Optimization
Web Marketing
Founded1999
HeadquartersAliso Viejo, California, United States
Key people
Phil Vizzaccaro (Founder and CEO)
Vincent Vizzaccaro, Exec. VP of Marketing and Strategic Relationships
Matt Hopkins, Exec. VP of Sales and Business Development
Edward Gluzman, VP, Eng
ProductsHitsLink Web Analytics
NetMarketShare
SurveyWare
SearchTerms.com
SharePost Bookmarking
Managed DNS
1stWarning site monitoring
WebsiteNet Applications

Net Applications is a web analytics firm. The company is commonly known in the web browser development and technology news communities for its global market share statistics.[citation needed]

History

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Since 1999, Net Applications is a source of applications for webmasters and eMarketers. Headquartered in Aliso Viejo, California, Net Applications distributes its services through over 7,000 partners and affiliates.[citation needed]

Criticism

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The statistics released by the company routinely place operating systems sold by Microsoft (Windows) and Apple (Mac OS X) with a high market share in the desktop computer category (through 2013). Vincent Vizzaccaro (EVP – Marketing and Strategic Alliances, Net Applications, 2002–present) has stated that Microsoft and Apple are among the company's clients.[1] The company has also admitted that their statistics are skewed.[2]

References

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  1. ^ "Vincent Vizzaccaro LinkedIn Profile". LinkedIn.com. 2009-02-09. Retrieved 2013-10-09.
  2. ^ "Safari market share tops 7%, but tracking firm admits data is skewed". The Industry Standard (via The Internet Archive). 2008-12-02. Archived from the original on December 5, 2008. Retrieved 2013-10-09.
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